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Vendor2Seller

From Vendor to Seller – Your Amazon Transformation with MARKETAGENTS

More control, more flexibility, higher margins

Many brands start on Amazon as Vendor (1P) – and quickly reach their limits: limited price control, inflexible purchasing models, delivery obligations, and negotiation-intensive conditions.
The Seller Model (3P) offers new freedoms: You retain full control over your product range, prices, inventory, and marketing activities – and are no longer dependent on Amazon's purchasing decisions.

Vendor or Seller? We bring structure to the decision.

The transition from a vendor to a seller model requires careful planning. Not every brand needs to make the complete switch – sometimes a hybrid approach is the best way forward.
We analyze your current situation, assess potential and jointly develop the appropriate migration strategy – whether as a supplement (hybrid) or a complete change (3P-only).

Your advantages as a seller

With the Seller model, you gain freedoms that are hardly possible as a Vendor:

  • Control over inventory and pricing

  • Independence from Amazon negotiations

  • Flexible placement of new products

  • Direct customer communication

  • Better control of international markets

  • Participation in Prime promotions and deals

  • Marketing of surplus or niche products

  • Reduction of OOS and CRaP problems

Why MARKETAGENTS?

We know both worlds – vendor and seller – from our own experience. Our team has guided countless brands through the transition, optimized processes, and achieved sustainable growth.
With a clear plan, clean technology and genuine marketplace know-how, we will guide you safely from 1P to 3P – and beyond.

Ready for a change?

Talk to us about your starting point.
We develop a migration that fits your brand, your resources and your goals – step by step, transparently and profitably.

We ensure that the transition not only works – but sustainably improves sales, profitability and brand image.

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Analysis & Planning

Assessment of your current vendor structure, dependencies, and potential.

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Setup & Connection

Setting up the seller account, including technical integration with internal systems and ERP.

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Product Range & Content

Acquisition of existing ASINs, optimization of product data, brand registry, store setup.

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Advertising & Performance

Transfer and adjustment of existing campaigns to the advertising console.

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Logistics & Processes

Integration of your shipping and warehouse logistics (FBA or FBM) for smooth operations.

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