Consumer Electronics

Challenge:

An established electronics manufacturer sought support to make its online marketplace advertising strategy more efficient. Existing campaigns were consuming large budgets with low visibility.

Solution:

MARKETAGENTS completely restructured the advertising setup. Through data-driven bidding strategies, performance monitoring, and automated campaign optimization, the ROAS was significantly increased. At the same time, new target groups were reached via sponsored brands and deals.

Services:

Marketplace Advertising · Data Analysis · Performance Management

Result:

+64% ROAS improvement with -22% advertising cost share